This week I’m in Minneapolis, on a 5 speech tour, sharing tips with parents and students on how they can shine online.
Here’s my video segment with my three tips for parents:
Here are three tips I share with parents during my safety speeches (and in this newscast):
- Audit your kid using Google
- Dialog with your student about what they want to do in their future
- Shine online with positive results
Even if your kids aren’t on social media, you need to see if they are maybe leaking information to the web, on accident.
Start by using the same tool colleges and future employers will use to search for your student. Search for your student’s first and last name. Then search for their first name, last name and the city where you live. Then, decide if you like what results up. Even if your kids aren’t on social media, you need to see if they are maybe leaking information to the web, on accident (it happens all the time and parents are shocked). Or, perhaps there’s some other people with your kid’s same name who are behaving badly online (and you need a game plane to make sure your student isn’t confused with their image).
Consider showing your kids the Google audit results you found when searching for their name.
Ask your student where they want to go to college someday (or if they are younger, ask them what they want to do for a career when they grow up). When you get them talking about their future, then you can ask them what types of online posts would look best to that college or employer. Now you are working with your kids (instead of telling them what not to do and working against them). Also consider showing your kids the Google audit results you found when searching for their name. You can work with them to decide if you like the results.
Start creating positive content with your student and begin posting it on some of the apps in our green zone.
Now is the chance to start creating positive content with your student and begin posting it on some of the apps in our green zone on our Popular App Guide. Over the course of several months/years, these positive posts will start to appear on the first page of Google and will move negative posts to page 2-4. Also, students could perhaps take a group photo while volunteering and post their experience online.
These are a few of the tips from my newest book “Light, Bright and Polite for Professionals.” Although it is made for young professionals, it’s not a terrible idea to give this book to your 15-18 year old since they might want to grow into these tips.
Also, if you want ideas on how to talk with your kids about college and social media, consider grabbing a copy of “Light, Bright and Polite for Teens/Parents.”
Also, now is a great time to learn more about our Parent/Student Social Media Bootcamp event taking place in LA. This event will bring you and your kids up to speed on how to shine online.