Marketing Materials for Social Media Speech by Josh Ochs

Josh Ochs Social Media Speaker

Josh Ochs is the author of “Light, Bright and Polite” and travels the country teaching social media.

Hello!

We are excited to host a social media speech at your school in the weeks to come!
Here’s some marketing you can use to spread the word about the event. Please forward this to the appropriate person at your organization.


Use this information to market the parent event:

We’re hosting a social media safety assembly!

We have secured a social media safety speaker to visit us on [INSERT DATE] at [INSERT TIME] to teach our parents how social media can be used to impress colleges and future employers.

Josh Ochs will talk for about 60-90 minutes on the following topics:
What apps are unsafe (and others you should encourage your kids to use)
What apps are a waste of time for your Teens and Tweens
How to analyze your Google results to see what colleges will find
How to bury bad Google results from other users with your similar name
Examples of good and bad posts that colleges may find
Examples from real seniors that are using social media correctly
Tips you can suggest to use Google search like a college and future employer
7 Networks your kids need to be on to shine online

Event Details:
What: A social media safety speech that will bring you up to speed on the latest apps and how to talk with your kids about using digital tools to shine online
Who: Parents of our students
Why: To keep our student body safe and to give parents a proactive way to start a dialog with their kids about being smart on social media
When: [Insert Date, check-in time and event start time]
Where: [Insert Address, Room Number & Parking Instructions]
Cost: Free to parents of students.
Register for this event: [INSERT LINK or EMAIL ADDRESS]

Next steps:
Watch safety videos before the event at https://safesmartsocial.com/app-guide-parents-teachers/
Join Footprint Friday to monitor your student’s online footprint: https://safesmartsocial.com/footprint-friday/

About Josh Ochs

With a background in marketing at Disney and a love for all things technology, Josh Ochs combines both to help teens and tweens use social media as a portfolio of positive accomplishments. Josh travels the nation speaking to over 30,000 kids each year sharing with them tips they can use to create a positive online presence. Josh’s book: “Light, Bright and Polite for Teens” teaches kids of all ages that everything they post on social media will eventually be discovered by their parents, teachers, their school Principal and someday colleges and employers. He shows families and teenagers practical examples they can use to always keep it “Light, Bright and Polite” on by posting photos of community volunteer projects that will help them shine online. Watch some of his videos at SafeSmartSocial.com

Educators: Want to use Josh’s photo in your marketing? Here’s a link to his press kit.


Send out these social media resources out about 2-4 weeks before the speech:

Before Josh Ochs visits our school, here’s some social media videos that will bring you up to speed:
View the “Popular Social Media Apps Guide” that is helpful for parents and teachers: http://safesmartsocial.com/app-guide-parents-teachers/
Learn more about the apps we suggest for students:
Instagram: http://safesmartsocial.com/instagram-parents-guide-video/
Linkedin: http://safesmartsocial.com/linkedin-teens-applying-to-college/
Twitter: http://safesmartsocial.com/what-is-twitter-parent-guide-video/

Learn more about the bad apps that we suggest you don’t allow your kids to be on:
After School App: http://safesmartsocial.com/after-school-app-parent-guide-video/
Ask.fm App: http://safesmartsocial.com/ask-fm-parents-guide/
Burn Book App: http://safesmartsocial.com/what-is-the-burn-book-app-parent-teacher-guide/
Omegle App: http://safesmartsocial.com/omegle-chat-app-parent-guide/
Secret App: http://safesmartsocial.com/secret-app-parents-guide/
StreetChat App: http://safesmartsocial.com/streetchat-app-parent-guide-video/
Whisper App: http://safesmartsocial.com/whisper-app-parents-guide-video/
Yik Yak App: http://safesmartsocial.com/yik-yak-app-parents-guide-video/
YouNow App: http://safesmartsocial.com/younow-social-media-safety/

View all of the app guides and latest suggestions here: http://safesmartsocial.com/app-guide-parents-teachers/


Use this information to market the student assembly:

Josh will talk for 45 minutes on the following topics:
How to use Instagram and Twitter as a portfolio of accomplishments
How to analyze your Google results to see what colleges will find
Examples of good and bad posts that colleges will notice first
Examples from real seniors that are using social media correctly
Tips you can use to Google search like a college
How to set up your accounts to own the first page of Google


Sample Tweets and Facebook Posts To Send Before The Speech (1-4 Weeks Before The Event):

Here’s some sample social media posts your school can send out about my visit:

Learn what apps are unsafe (and others you should encourage your kids to use) + LINK TO YOUR EVENT PAGE

Join us to learn what apps are a waste of time for your Teens and Tweens with @JoshOchs + LINK

Find out how to analyze your Google results to see what colleges will find + LINK

Learn how to bury bad Google results from other users with your similar name + LINK

Find out examples of good and bad posts that colleges may find with @JoshOchs + LINK

See examples from real seniors that are using social media correctly at our social media event + LINK

Learn tips you can suggest to use Google search like a college and future employer + LINK

Learn about 5 Networks your kids need to be on to shine online + LINK


Please forward this information to your technical team so they know what Josh’s tech needs are:

Josh’s Technology Requirements

  • Josh arrives about 1 hour early to larger speeches to allow for the set up of his laptop and testing his microphone and running through a few slides.
  • Josh brings an Apple Macbook Air with multiple adapters that will work with VGA, Lighting cable or HDMI.
  • Josh needs your organization to provide a projector (or a large TV/monitor) that has HDMI, Lightning or VGA connections.
  • If the speech contains over 75 attendees, Josh requires a microphone. A lavalier/lapel microphone (shirt-mounted mic) is most desirable, but a handheld wireless is sufficient also.
  • Wifi signal is very helpful: Josh’s presentation includes a few internet videos, he can use his hotspot, but your wifi would be better.
  • Laptop audio – Josh’s videos have audio, he needs to hook his laptop audio 1/8″ adapter to your system. As a backup, he can set a microphone near his laptop and it will broadcast the message pretty well during the 3 minute video.
  • Remote control – Josh brings his own Logitec clicker that will work up to 100 feet away. Usually, if his laptop is set up in a sound booth (back of room) the window is opened and his laptop is placed near the window so it has “line of sight” to the transmitter.
  • If you can have a technical person there to assist Josh as he’s setting up his laptop (and testing out his microphone) that would be terrific.


Please use these hotel rewards numbers:

  • IHG Hotel Group Rewards number: 475810045
    (Holiday Inn/Express, Staybridge, Crowne Plaza, Intercontinental)
  • Marriott Hotel Group Rewards number: 849662663
    (Courtyard, Fairfield, Residence Inn, Renaissance, Springhill)
  • IHG Hotel Group Rewards number: 475810045
    (Holiday Inn/Express, Staybridge, Crowne Plaza, Intercontinental)
  • Hilton HHonors Rewards number: 559747147
    (Hilton, Embassy Suites, etc.)

Have more questions? Please email team AT medialeaders DOT com.
Make sure to put the name of your school and your speaking date in the subject of the email.
Thank.

Social Media Bootcamp for Parents & Teens 450
Digital Citizenship Conference for Educators 450
Social Media Safety Webinar for Parents 450

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