What is Pinterest? Social Media Safety Guide

What does Pinterest’s marketing say?

  • Discover and save creative ideas for every project or interest
  • Find things to make, buy and do
  • Use guided search to find anything you are looking for
  • Save good stuff from around the web
  • Collect your finds in one place

What is Pinterest?

    Pinterest is a visual discovery tool that helps users find ideas for projects and interests.

  • Pinterest is a visual discovery tool that helps users find ideas for projects and interests.
  • Users search and browse through posts, (called “pins”) relating to their topic of choice.
  • As users find pins they are interested in, they can save the pin to their own folders (aka “boards”) for later reference, or upload pictures, links and descriptions to share with others.

3.5% of all Pinterest users are US teens at the age 14 to 17 year old

Who are Pinterest users?

  • Pinterest has 70 million users
  • 85% of users are women
  • 60% of all users are from the US
  • 3.5% are 14-to-17-year-old US internet users

Source: Digital Marketing Stats


What do kids say about Pinterest?

Kids think that Pinterest is helpful. They use it to find life hacks, studying tips, DIYs and much more.

  • 11 years old: Pinterest is VERY helpful! I use it a lot and so do my friends and family. I think it’s good for 11 and up!
  • 13 years old: Although it is considered social media, I think it’s okay. I use it to find life hacks, studying tips, DIYs and much more. You need to know what your child would look up but other than that it’s a great app and has a nice website too. You can also control what comes on your feed.
  • 13 years old: Pinterest has so many pictures that you will love. As long as you don’t search for anything inappropriate, there won’t be anything bad.

Source: Common Sense Media


Pinterest is a great source of inspiration for students. They can use it to find studying tips, DIY’s and more.

Pinterest Student Benefits

Pinterest is a great source of inspiration. Students can find crafting, cooking, photography, drawing, fashion, and more on the site. They can also find guides, tutorials and instructions. Pinterest can also be helpful while working on school projects.


If Pinterest account was created under a student’s real name, then colleges and employees can easily find it.

Can people find students on Pinterest?

  1. Yes! Pinterest boards are public. Search for your student on Google using these terms: First + Last + Pinterest
  2. Next, Search for your student on Pinterest.com Make sure each board and pin is something you want a college to find.

You’re allowed to have fun on Pinterest, just make sure that you post something that is Light, Bright and Polite.

How can Pinterest improve your online reputation?

Consider uploading Light, Bright and Polite photos of:

  • Volunteer activities
  • Helpful ideas
  • Funny quotes
  • Food
  • Topics that will be on your college application (second language, travel, interests, etc)

You’re allowed to have fun on Pinterest, just make sure that you post something that is Light, Bright & Polite.


Most popular categories on Pinterest are Food and Drinks, Crafts, and Women’s Fashion.

What do people pin on Pinterest?

Most popular categories on Pinterest are:

  1. Food and drink
  2. Crafts
  3. Home decor
  4. Women’s fashion

Read more at Business 2 Community


Pinterest prohibits users under 13 years old to create an account. However, younger kids are able to register too.

What is the Pinterest age restriction?

13 yrs+ Anyone under 13 yrs is prohibited However: It’s rated 4 yrs+ years on iTunes.


It’s very easy to create a Pinterest account. You can register using your email or Facebook profile.

How to create a Pinterest account

  1. You can create a Pinterest account using your email or Facebook account.
  2. You can use your real name or a nickname.
  3. After registering, users can connect their Pinterest account to Facebook, Twitter, Google+ and other email accounts.

What should parents know about Pinterest

    Pictures that your kid pinned on Pinterest can appear when colleges search for your kid’s name online.

  1. There’s some not-for-kids stuff on Pinterest (for example pins that include nudity in the lingerie category or pictures of people drinking alcohol in the wine/beer section).
  2. Pinterest accounts (especially those that are under real names) are searchable online and Google will find them.
  3. Pictures that your kid pinned on their online boards can appear when colleges and employers search for your kid’s name online.
  4. Pinterest has become a new type of online shopping site. Most of the pins of clothing, shoes and cosmetic products are linked to online stores.

What is Pinterest

We hope our What is Pinterest? video and blogpost will help you to keep your kids safe. Comment below if you have any questions or tell us for which app we should create our next safety guide.


Parents of Middle/High School Students!College Admissions Myths Parent University
Join Josh this Friday at 10AM Pacific to learn “The Top 14 College Admission Myths.” Josh will interview a leading college admission professional in Parent University.
Join one of our next free webinars:
Parents of kids 8-18:
Social Media Safety Webinar for Parents 450
Parents of teens:
College Prep Social Media Webinar for Parents of Teens 450
Educators & Districts:
Educator and School District Digital Citizenship Webinar 600
Our digital safety message teaches parents and students (age 8-18) to use social media as a positive portfolio of accomplishments to shine online.

Join 30,000+ newsletter subscribers who read our expert social media safety tips each week

, , , ,

Trackbacks/Pingbacks

  1. What Parents Need to Know about Pinterest | Kids Privacy - September 9, 2015

    […] What is Pinterest? Social Media Safety Guide by Safe Smart Social […]

Send this to friend

Hi, this may be interesting you: What is Pinterest? Social Media Safety Guide! This is the link: https://safesmartsocial.com/what-is-pinterest/